When home is a window with a view

Solstice on the Park, Chicago, Illinois. A.D. Lindsey Philips, Sr.G.D. Chris Mitchell, Silliman Group.
Solstice on the Park is a residential tower designed by Studio Gang. During its construction, I led the prospectus design in collaboration with the Silliman creative team.

With limited visual assets, our strategy centered on Solstice’s unobstructed views as pathways to nature, the neighborhood, and downtown Chicago. Postcard prints showcase photos taken from the building, with information on the reverse side. A custom envelope features the wordmark, designed by 3st, with a die-cut window to view a swatch of sky on each card.

The floor plans are designed for on-demand printing on letter-size paper, to be folded in half and tucked seamlessly into the envelope.